Organizational culture: We have a ‘social’ mission like a public sector organisation – because; and at the same time we function as a consultancy – because we understand that ‘time is money’ and respect deadlines.
Research culture: As an academic lab, we go for ‘rigour’, ‘comprehensive analysis’ and ‘truth-telling’, while as an activist group, we are ‘change makers’ and not just ‘talkers’ or ‘writers’.
Solution design: We believe that actions/solutions must be simple while taking into account complexity. They must be environmentally friendly and socially just to effectively promote social welfare.
Our source of credibility: We are a small group and we intend to stay that way to ensure flexibility, speed, transparency and accountability.
Our instruments for impact: Our clients will be the motors of impact. As a knowledge service unit, we will design solutions for our clients and monitor their effectiveness after they are implemented by our clients for fine-tuning.